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HOWEVER takemehomegrandma, it DOES NOT have the one option that would make it and take it above and beyond ANYTHING on the market now or in the near future.
that being, having a cheap, generic AVC HD Encoder/Decoder SOC onboard as standard, that anyone can/could use with simple intigrated included software etc.
Jeez popper. Will you drop it already?
You can buy cheap AVC HD Encoder/Decoder SoCs right now, that's for sure. Sigma Designs do them, TI do them, the problem is getting one with a reasonable CPU behind it so that you can do more than just decode HD.
All the Popcorn Hour boxes do is storage and media playback. That's it. That's all they CAN do. BitTorrent, a bit of web browsing.. sure, if you can do it on a 200MHz mobile phone you can do it on these chips.
There is no SoC that has an AVC encoder/decoder that works in HD that is backed by a decent CPU.
The closest is the TI DaVinci but it's limited to ~720p. In the event that you find a chip that is pretty good for the purpose, usually you get an AVC decoder with a weak CPU behind it - so you basically will be putting a good Freescale etc. SoC connected to a weak other SoC and attempting to let them communicate.
They aren't meant to work with other chips, which is why they're SoCs and not just plain decoder ASICs, and why they cost so much. The MPC5200B for example is under $20, the MPC5121e under $30.
You would be lucky to get an AVC decoder chip for less than $60.
And let's be clear, the only solution
right now is to put on a generic SoC like the MPC5200B or something similar, and put on a dedicated AVC decoder chip to some bus or other. Let's also be clear, these chips cost more than the BOM of the entire Efika board.
Let's also be clear on this:
Popcorn Hour A-100 doesn't come with wireless or a built-in hard disk. So you're adding $70 each time to add to this. The box costs more than $350 for the needs you want it for. The Efika already costs that and it doesn't do the HD decoding you want. You want to add $60 to the cost of the board? Then add our profit margins. It will not sell.
It is therefore NOT cost effective, and products like this are confined to cost-driven markets.
We would be stupid to create a product around any existing technology - certainly not an Efika 2 - that tried to compete as there is already exactly the box you want, already on the market.
I can think of TWO chips still in development (you won't see them until end of 2009, maybe 2010) which meet these needs and we are actively investigating these.
LOL Neko , you just never "GET IT" do you, you never did and thats the problem.....you really should try actually reading the provided URLs instead of assuming as you always do, if the point doesnt match your assumptions at the time....
youre way behind the times, go search, and read up on the latest QL305 etc....
"Popcorn Hour A-100 doesn't come with wireless or a built-in hard disk"
true, so make your PCB(s) do it better, provide the generic cheap 11n, the RTL 1gig ethernet, and the SATA 8 port raid on your top of the line model... and let the end user people populate with their own HDs as required....
your being asked to provide something no one else does at this moment in time, thats the point...and how you make your long term profits, if not you, then some x86 vendor will soon enough, and you loose your potential profit advantage when that happens.....and it will, or somone makes a cheap 3rd party USB HD AVC USB key Encoder/Decoder from one of the existing ASIC soon enough once they catch on to the demand as analogue terns off around the world and digital becomes generic everywere, you can then advocate that 3rd party AVC device as your excuse for not providing it onboard any/all future genesi PCB then i suppose... as your not so unique HD AVC selling point :roll:
what does any one care about the BOM IF PEOPLES ARE READY TO PAY THAT Retail PRICE.....
people want the options , and now that the x86 is catching up , people are now buying these devices as they can be made to do what they what them to do....once that 3rd party AVC HD Encoder gets made and sold for the mass markets to come.
you have pissed and farted about for so long now, that you totally missed the fact the likes of Qpixel and their latest QL300 Family low priced ASIC now does this H@L4.1 upto full HD (1920x1080) even though i make it perfectly clear to the reader.
"The QL303 and QL305 will be available in July, 2008.
The 10K quantity pricing will be
$20 and
$24 for QL303 and QL305, respectively."
and
THAT IS ENCODING upto full HD 1920x1080 at HIGH level 4.1, so, so much for your "You would be lucky to get an AVC decoder chip for less than $60." wrong assumption.
and anyone with any business sense, that is actually FIRST TO MARKET with this real, and wanted realtime H@L4.1 upto full AVC HD 1920x1080 encoding/decoding will shorly be able to shift at least 10K+ of goods before the vultures decend on your new world market.
again you took my long time advice, and what i keep telling you, and you said it again yourself.... taking the credit "the only solution right now is to put on a generic SoC like the MPC5200B or something similar" , and "Popcorn Hour A-100 doesn't come with wireless or a built-in hard disk."..... etc.
its staring you in the face, theres NOTHING on the end user market right NOW that CAN realtime encode to AVC/H.264 to HD 1920x1080 , SO BE THE FIRST TO PROVIDE IT and make a killing....
people do already pay the Popcorn Hour price, because its the only retail thing that does the Decodeing in a reasonable all in one self contained PCB way, NOTHING does the matching HD Encodeing right now, even thought the AVC SOC/ASIC/FPGA has existed for a very long time, since at least 2004/5 infact.....
your BOM is way off, and your apparently only considering popular ASIC SOC, never FPGA, , at least your admitting now, your finally looking at some options at long last, looking, doesnt give end users something to actually buy OC, and thats the whole point.
as it happens the BOM is infact lower than you make out, as Qpixel have already got their older kit into the likes of mass market Buffalo, Inc devices and are already well known for "In addition, compatibility with the Sony PSP and Apple iPod has been a big hit with our customers."
http://www.eeproductcenter.com/analog/b ... =196900285
bottom line, you already admit theres several cheap and chearful FPGA and ASIC AVC H@L4.1 endoding options available right now you could use, with any CPU and sundry chipset you happen to choose, the BOM is infact quite a bit lower than you imply, and most of all, you assume without even realisicly pricing the current options available and asking the question, your happy to assume people wont pay a reasonable price for a better "Popcorn Hour" that finally provides realtime HD encoding for any No. of market sectors, be it mobile, static LAN, industial, or any other segment we all know exists out there for a self contained low power Encoding/Decoding AVC/H.264 device come NAS, come automotive widget etc ,etc....
the BOM is secondary IF PEOPLE Will Pay the price to get something they can NOT get right now...
i see you added a little more since i replyed, you keep forgetting to mention the average off the shelf FPGA,and ASIC, they ARE infact made to easily interface with other chips OC, and if there were a problem, your highly payed inhouse or external HW/PCB techs are OC able to find the practical ways to interface these off the shelf available FPGA/ASIC if the vendor has been lacking providing Errata free PCIE etc interfacing..... or why are you paying them!